Make a difference in people’s lives every day. When you join UCLA Health, you’ll be working at an institution that provides leading-edge care to the people of L.A. and throughout the world. We provide our team members with the environment and support to do amazing work, because each and every one of them plays a vital role in our commitment to care.
UCLA Health is seeking a Director of Social Content and Community to lead the strategy, vision, and day‑to‑day operations of our social media presence. In this role, you will guide a small but high‑performing team, strengthen our brand across major platforms, and help shape how millions of people experience UCLA Health through our social media channels.
What You’ll Do
• Set the strategic direction for UCLA Health’s social media channels across Instagram, Facebook, X (Twitter), LinkedIn, and more.
• Manage and mentor a talented social media team, providing daily guidance and supporting their continued growth.
• Envision the culture needed to mentor, shape and build a build a best‑in‑class in‑house social media support team.
• Roll up your sleeves when needed—contributing directly to projects to ensure team and organizational success.
• Ensure all content strengthens institutional reputation, builds emotional connection, and reflects UCLA Health’s brand pillars and strategic goals.
• Collaborate closely with creatives to align storytelling, visuals, and formats with brand standards.
• Oversee social media strategy for both UCLA Health and the David Geffen School of Medicine, ensuring a unified identity and voice across all channels.
• Lead community management efforts to both grow engaged followers and fans and respond effectively to emerging issues or crises.
• Partner with Communications leadership to manage risk, ensure accuracy and safety, and protect the institution’s reputation.
• Establish workflows, systems, and collaborative practices that support immediate needs and long‑term organizational growth.
• Engage stakeholders with clarity, diplomacy, and a problem‑solving mindset.
What You’ll Bring
• A proven ability to lead, motivate, and develop creative and strategic teams.
• Experience building or transforming a social media function, including culture‑setting and team development.
• Skill in community management—both nurturing positive engagement and navigating high‑stakes or crisis scenarios.
• Commitment to accountability and stewardship of financial, operational, and human resources.
Why This Role Matters
The Director of Social Content and Community shapes how UCLA Health connects with the public, patients, and partners. You’ll help tell stories that inspire and educate while building a strong, engaged social media community—and ensuring our digital presence reflects UCLA Health’s brand.
Salary Range: $95,400 – 208,300/annually
We are seeking an innovative leader with:
- Proven leadership experience guiding, mentoring, and developing creative or strategic teams.
- Ability to envision and build a best‑in‑class in‑house social media support team, including shaping team culture and operational excellence.
- Strong background in social media strategy across major platforms (Instagram, Facebook, X/Twitter, YouTube, LinkedIn, etc.).
- Experience managing social media communities to grow engaged followers and fans, while also navigating crises and high‑stakes situations.
- Ability to manage risk across social channels, including issue identification, escalation, response coordination, and reputation protection.
- Demonstrated ability to oversee workflows, operations, and processes that support large, complex organizations.
- Strong collaboration skills with creative teams to ensure stories, visuals, and formats align with brand standards.
- Experience maintaining a unified brand voice across multiple channels and audience segments.
- Skilled in building systems, operational frameworks, and community‑management standards that support both immediate needs and long‑term growth.
- Diplomatic and clear communicator, able to manage stakeholder expectations and build strong cross‑department relationships.
EMPLOYMENT SCAM ALERT:
UCLA Health Recruitment is currently being targeted by scam artists through external job board sites. Review some tips in order to avoid becoming targeted. El reclutamiento de salud de UCLA actualmente está siendo atacado por estafadores a través de sitios de juntas de trabajo externos. Revisar algunos consejos para evitar ser apuntado.
“The environment is nurturing and fosters growth. When I come to work, I know what I'm doing matters.”
VINCENT, Sr. CLS Specialist, Toxicology
MONICA
I've been blessed to touch so many lives through my serving. It's a privilege to uplift other employees with words of encouragement and a smile.
SOZIT
The first thing i noticed when i joined the team was how everyone is very welcoming and friendly with supportive management. I did not feel like an outsider.
EDGAR
Once I joined, I knew UCLA Health was THE place to be due to the growth potential and training offered
RENE
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ERA
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ELIZABETH
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JERRY
Your career path at UCLA Health will enable you to follow a myriad of avenues and turns. It opens up a wide variety of opportunities.
ORLANDO
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KATHERINE
UCLA Health is a supportive, collaborative, and purposeful environment where leadership is invested in your growth and creating real opportunities. And knowing that what we do matters gives a real sense of purpose.
DR. ISLA GARRAWAY
UCLA has incredible resources and a team science approach. The ability to work with collaborative teams and access the amazing resources around campus is the best part about being at UCLA.
RADU
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JENNA
UCLA Health provides so many opportunities to exchange ideas, share moments and grow. I have learned a lot about team management and relationship building.
SHARON
I was looking for a job to further my career and continue to improve and learn as a therapist.
TARO
I have been blessed to be surrounded by supportive colleagues who aspire me to be the best version of myself.
Awards & recognition
